Hi, I'm Rebecca
Writer & storyteller
Dog mom
Cookie baker
Avid reader
And possibly the only copywriter you'll meet who has a "Gilmore Girls" quote on hand for every situation
Writing great copy takes time.
Kind of like teaching my dog to fetch...
Wait, what? Contrary to popular belief, writing copy that isn't "salesy", generic or boring, is a process. And that's why I'm here. To dive into the the beautiful details of your business and bring it to life on the (web) page. I help businesses tell their story, connect to their audience and motivate action -- whether that's buying a product or service, or signing up for a newsletter.
But how is that like teaching a dog to fetch?
I have a Labrador. Labs love to fetch, right? Well, yes, but it didn't happen immediately. It took experimenting with different toys and play styles to learn what my dog liked about fetching (it's the running, in case you were wondering).
Copywriting is similar. I write the copy, but it's a team effort. No one knows your customers and industry better than you. We discover what motivates your customers, and then make their passion points the foundation for your copy.
Your business is unique. No one else does what YOU do. And your copy should reflect all the head-turning, awe-inducing brilliance that is you and your business. I craft copy that reflects you, connects you with potential customers and grows your business.
A little about me...
After I graduated from college in 2011, I worked a string of unfulfilling jobs and tried to find my place in the world. Every day, I felt something was missing and that I could do more. I kept searching, but to no avail. Without a lot of work experience and no job openings in my field of study, I floundered.
One day, I broke down crying in the shower. I felt lost and useless. Because of that I went into a period self-reflection. Who was I and what did I love? This inner work rekindled my passion for writing.
My professional writing career started at the Rogue Valley Times (formerly the Mail Tribune) in 2012, where I learned about advertising and the importance of web copy.
In 2016, I left the newspaper to start RJS Writing Service. The proverbially leap into the unknown. With no previous business experience, I tried, made mistakes, learned and persevered. I'm happy I did, because my writing business has gifted me so much. Clients who are now friends; a deeper involvement in the community; and the opportunity to tell countless stories, to name a few things.
"We're almost there & nowhere near it. All that matters is that we're going!" Lorelai Gilmore, "Gilmore Girls"
Copywriting is a journey. As a writer, every person and business is a new adventure.
When you're ready to have copy that reflects the best and truest version of you, I'm ready to start the journey with you. With pen and paper (and laptop) in hand, I design authentic copy that saves you time and creates the brand voice you've always wanted to share with the world.